TY - GEN

T1 - Strategic development guidelines for high-technology companies

AU - Markova, Vera D.

AU - Kuznetsova, Svetlana A.

PY - 2016/7/2

Y1 - 2016/7/2

N2 - The paper is aimed at revealing new strategic orientations, specifics of strategic behavior and factors of successful development of high-tech companies at the modern stage of development. The analysis of the Russian and foreign sources as well as internal information of the Russian companies has allowed us to conclude that foresight, the ability to 'feel' the prospects of technological trajectories, flexibility to adopt to new challenges of external environment, the will to win and efficient and skillful management of growing profitability are the key factors of business success in the sphere of high technologies. Essential guidelines of such business include the development of technological platforms, establishment of uniform consumption standards and, on this basis, creation of business ecosystems, active management of partnership, world market orientation and creation of recognized world brands.

AB - The paper is aimed at revealing new strategic orientations, specifics of strategic behavior and factors of successful development of high-tech companies at the modern stage of development. The analysis of the Russian and foreign sources as well as internal information of the Russian companies has allowed us to conclude that foresight, the ability to 'feel' the prospects of technological trajectories, flexibility to adopt to new challenges of external environment, the will to win and efficient and skillful management of growing profitability are the key factors of business success in the sphere of high technologies. Essential guidelines of such business include the development of technological platforms, establishment of uniform consumption standards and, on this basis, creation of business ecosystems, active management of partnership, world market orientation and creation of recognized world brands.

KW - ecosystem

KW - High-tech business

KW - strategy

KW - technological platform

UR - http://www.scopus.com/inward/record.url?scp=85020491198&partnerID=8YFLogxK

U2 - 10.1109/APEIE.2016.7807069

DO - 10.1109/APEIE.2016.7807069

M3 - Conference contribution

AN - SCOPUS:85020491198

T3 - 2016 13th International Scientific-Technical Conference on Actual Problems of Electronic Instrument Engineering, APEIE 2016 - Proceedings

SP - 269

EP - 271

BT - 2016 13th International Scientific-Technical Conference on Actual Problems of Electronic Instrument Engineering, APEIE 2016 - Proceedings

PB - Institute of Electrical and Electronics Engineers Inc.

T2 - 13th International Scientific-Technical Conference on Actual Problems of Electronic Instrument Engineering, APEIE 2016

Y2 - 3 October 2016 through 6 October 2016

ER -